Fashion Congress

Under support of:

The Committee for enterprise
development and consumer
market of St. Petersburg

St. Petersburg regional office
Russian public organization
"Business Russia"

Fashion Congress (Economic Forum of Fashion Industry) allows to establish a dialogue between producers and buyers. Discussion of all aspects of the industry is conducted in several areas. Scientific and practical conferences help to establish direct contacts with the local authorities and solve urgent problems. Proposals made during the conference are later submitted for discussion at administrative structures. Training seminars, workshops, training courses aimed to improve the professional level of all members of the fashion-industry: producers, buyers, designers and others.

SCHEDULE THE INDUSTRY OF FASHION ECONOMIC FORUM

September 28, Thursday

10.30–13.30

Specialized conference: Saint Petersburg as the Center of Fashion Industry, Next Step. Synergetic Effect

Roman Gerasimov, TV presenter, moderator, business coach (Saint Petersburg)

Press center, conference-hall No. 3

11.00–14.00

Workshop: Future and Fashion in the Hands of Young Generation

Speaker: Maya Kuznetsova, artist-modeler, PHd in Study of Art, member of the Designer's Union of the Russian Federation, art director of the Generation NEXT contest for the young designers (Saint Petersburg)

Business Center

14.00–15.00

Solemn opening of the Fair and Economic Forum of the Fashion Industry

Awarding of winners of the GENERATION NEXT young designers’ contest.

Central Podium

September 29, Friday

11.00–17.00

Workshop: Fashion Trends. Key Trends in Fashion for Spring-Summer 2018

Speaker: Luba Popova, professor of the Milan New Academy of Arts (NABA, Italy)

Press center, conference-hall No. 3

September 30, Saturday

11.00–14.00

Workshop: Promotion of Fashion Business Through Social Networks: Keep Up with Trends, Increase Marketing Efficiency

Speaker: Alexandra Lakovnikova, head of the strategic digital marketing agency (Saint Petersburg)

Business Center

15.00–18.00

Workshop: How to Increase Sales in a Shop Using Visual Merchandising Resources? Up-To-Date Technologies of Commercial Visual Merchandizing

Speaker: Anna Balandina, a founder and a head of VM Guru agency (Moscow)

Business Center

October 1, Sunday

11.00–14.00

Workshop: Realize! Methods To Manage Sale—Assistants: Efficient Solutions Without Major Investments

Speaker: Anna Bocharova, business trainer, consultant for management and organizational development (Moscow)

Business Center

Daily

10.00–18.00

Valuable Personnel of the Fashion Industry - Career Fair

12.00 and 14.00

Demonstration of new garments collections

Central Podium

Job Fair

Job Fair "Valuable staff for fashion industry" helps to establish a dialogue between job seekers and employers in the field of fashion industry. Job Fair is:

  • contacts with the HR-specialists of the leading fashion companies;
  • individual consulting on job search;
  • extensive database of resumes;
  • recommendations for staff recruitment.

At a special stand you can leave your resume or open position description. FASHION INDUSTRY is a place where an employer finds his employee and the applicant - his job.

Daily from 11: 00 till 17: 00.

Business Center

At the Business Centre visitors are welcome to organize seminars and presentations, take on negotiations with business partners, use office equipment. You can also take part in training activities held at Business Centre during the Tradefair which will help you to be up-to-date with the latest technologies of fashion industry, exchange with professional experience and realize the potential of your company.

Fashion Catwalks

Daily Fashion Catwalks organized at the main podium of the Tradefair present new clothing and accessories collections of up-coming season to buyers and visitors. This both advantageous activity is in a great demand as for exhibitors as for buyers. Manufacturers demonstrate the benefits of products and convince buyers to make orders directly at the exhibition while buyers find new collections to their stores which are supposed to be in demand for customers.

Each show involves 10-15 companies. Each participant presents 6 looks.

Daily at 12:00 and 14:00 (exept 4th March)